Social media is a very powerful tool that allows you to reach otherwise unreachable audiences, and if you are a business-owner, famous platforms such as Twitter, Facebook and Instagram can help you grow your company.
Unlike other marketing strategies, such as phone-calls and TV commercials, using social media is completely free. The only thing that you have to “worry” about is how creative your campaigns are going to be. Other than that, social media offers you tremendous success if you’re willing to put in enough effort.
Now, if things were so easy, why are there many famous companies such as HubSpot that focus on providing social media marketing, engagement, website analytics, search engine optimization and a bunch of other things from that particular type? Well, that’s exactly what we’re here to talk about today, so if you are willing to learn more, or you’re currently struggling with your social media skills, make sure to read until the end and we guarantee that you’ll leave with very useful information.
Let’s not keep this introduction any longer and jump straight into the content.
How important is social media?
Some people, especially the ones from the older generations, are considering social media to be not as important as it is. The truth is, even the already-famous brands such as Nike for example, are using Instagram and Facebook probably a lot more than you are, and they’re already successful.
The newer generations are growing up with social media, and as years keep passing by, your audience slowly becomes the type that spends most of their time on those exact platforms, so if you are not giving them what they want, you’ll never be able to promote as you should.
In a couple of years from now, the most important question will be “How many followers do you have on Instagram”, and if your brand seems to be falling behind, achieving success will not be as easy. Luckily, many useful tools can help us, and even though HubSpot seems to be the most known company for this, there are a few very good alternatives that you can use as well. Let’s take a look at some of them.
In a digital age where people spend a lot of time taking examples of each other and improving their products, there is an alternative for almost anything. Whatever it is that you are using from software and computer programs, you can find a better or a worse version of it on the internet. Even if it’s a worse one, it’s still an alternative after all, and you never know if you might end up liking that one more.
Whether it is that you are switching from HubSpot because of the price, design, functionality or customer support, it doesn’t matter. What matters is that you’ve made a decision and now it is time to choose another brand. If you are already interested in HubSpot alternatives feel free to click here.
If you want to automate your business and do a bunch of useful things such as scheduling posts, tracking analytics and gathering important data, Aritic PinPoint is one of the tools that can help you with all of the previously mentioned things. It’s a newer company, but they are slowly making a lot of progress. The pricing is pretty fair and the functionality is great. Users are also satisfied with the customer support service, which is very important as well.
So, if you want to be a part of something that’s constantly improving, you can give this tool a chance and see how you like it. When you’re switching to a new brand it’s all about experimenting, so don’t knock it till you try it.
If targeting the right people for your marketing campaigns is somewhat of an issue to you, this tool will turn it into an advantage. Yes, it’s that good. Many users are satisfied with ONTRAPORT and they are seeing a lot of improvement after implementing it into their workflow.
Publishing content and automating posts is the strongest side of this tool, and it will allow you to stay constantly engaged with your customers even when you’re not able to. On the official website you will be able to find an E-Book with all that you need to know about automation, so make sure to check it out.
When you start a business these days, and you start seeing some progress after a while, you’re satisfied with the results, but more means better most of the time, right? There isn’t a business on this planet that doesn’t focus on expanding and growing, so why reach a plateau when you can implement automation and grow even more?
Infusionsoft is a powerful tool that can help you reach new audiences and grow at a much more rapid pace, and when you’re facing a lot of competition nowadays, this is the key to success. If you manage to “outgrow” other companies in a short period, you’ll gain a lot of momentum and when you use that momentum correctly, you can increase your revenue by a lot.
Infusionsoft offers you different packages, so based on how many employees you have, you can purchase the one that’s most suitable for you. The least expensive one costs about $199 per month, and the Team Package is close to the five-hundred mark.
A pretty interesting name for a marketing tool, and even better functionality. If you are currently using e-mail marketing as one of the most important “weapons” in your advertising arsenal, Drip can help you do things a lot faster.
One of the most user-friendly things about Drip is that it offers a visual workflow, so even if you are not very good at remembering things or organizing, this can help you get a better picture of what you should be doing next. Compared to other tools, this one is pretty affordable, and it’s a great start for people that are new to the business. On their official website you can find all of the essential information about getting started, so if this tool already sounds appealing to you, make sure to check it out.