Marketing

As soon as the Internet became relevant, the marketers have started finding ways to use it for advertising. Currently, there are over 4 billion Internet users around the world. Everyone has a smartphone, a PC, a tablet, or a similar device and constant access to the Internet. As a business …

There is no need to discuss how popular and widely used social media platforms are in all aspects of our lives. Even though they were primarily created for entertainment, they have found their way into the corporate world. Nowadays, almost every company uses them as a marketing tool, and in …

Creating insightful social media report is crucial for every marketer. It determines the impact of social media activities and the results of the investment in social media ads. However, it is also important to create a simple, easy-to-understand social media report that even non-marketing people can understand.  Another benefit of …

Small business owners understand the importance of digital marketing for the success of their campaigns and growth. As a matter of fact, digital marketing has completely surpassed traditional print marketing as the number one advertising method for small businesses. A survey was conducted and it found that almost 90% of …

Finding the right tools for your small business can improve your productivity, help you be more efficient, and save you valuable time. Cloud-based programs are flexible and allow you to easily give access to single users, or your whole team, who can access from various devices and locations. Here we …

The internet is the perfect place for you to grow your brand and business because it represents a new avenue for you, as opposed to the real world. Many things are happening on the internet, and people spend a lot of time on it. Currently, there are more than three …

With more and more content being created every day, attracting an audience to your website or online business is becoming quite difficult. High-quality content is necessary for a successful engagement online. But what is high-quality content? Something that can be easily identified can attract potential customers and hold onto them. …

The modern businesses focus on IT heavily no matter which field they are in – and they use various tools to help them improve. Have you ever heard of API? Technological demands which businesses today face, are all capable of instantly solving problems with the API integration process. API or …

According to various consumer studies, nearly 60% of consumers will select a business based on positive online reviews. Reputation marketing is something that has had a huge impact on the way we do business nowadays. Businesses are slowly starting to see the benefits of getting positive online reviews from their …

Today any successful online business depends on their marketing. Whether they advertise themselves through social media or mobile phones o both, the crucial thing is to have a clear goal in mind of what you want to achieve. Similarly, the same rules apply for an email marketing campaign, but this …