Mesh banners are most commonly found at construction sites, usually for outdoor advertising purposes. They’re perfect for outdoor use as they contain thousands of holes to allow air, wind, and light to pass through. This unique feature means they can withstand the harshest of weather conditions. And because the printing area is large, passing motorists and pedestrians can easily see your message—this makes it an effective advertising form.
Mesh banners can be placed almost anywhere on a construction site. Good starting points are scaffold banners, building wraps, and construction fences. In this article, you’ll learn about the best ways to use construction mesh banners.
1. Promote Your New Business
Let’s say you’re constructing a building for your new business. While construction is ongoing, a strategically placed mesh banner will help you create initial brand awareness.
Brand awareness should be the top priority of any business, particularly for one that’s just starting out. By using mesh banners, you’ll able to establish your brand name, and create excitement and expectation about the opening of your business. You can put your opening date, brand name, logo, special promotions on opening day, and even your contact details on your mesh banner.
Here are some reasons why brand awareness is so important:
- It increases sales conversions.
- It brings in more customers.
- It increases your market share.
- It creates a drive for repeat purchases.
2. Advertise Sales And Promotions
Having periodic sales and promotions is one of the best ways to attract more customers. Buyers love a good deal, and if you notice a decrease in foot traffic to your business, shout out an irresistible promotion with a mesh banner! You’re sure to have more buyers coming in.
Put out the word about the promotion at least two to three weeks before your sale date. That way, buyers will have enough time to save and plan a suitable time to visit your shop for the big day.
While you can definitely advertise the upcoming promotion through social media and other platforms, one of the most effective methods you can use is a big, bold advertisement on a mesh banner. Because of its size, you can reach thousands of people you would otherwise have missed. Those passing by on a daily basis will see, read, and even internalize your upcoming promotion printed on the mesh banner.
Here are some tips you can apply to get the most out of your banner:
- Place the mesh banner near your physical store.
- Use the space to print all the relevant information about your upcoming promotion.
- Use bright colors to attract the attention of passersby.
- Print what you’ve got to offer in bold, so you can clarify what the sale is all about.
- Include your logo.
Along the line of advertising, construction mesh banners can also be used to highlight specific products in your business. This is a great way to draw attention to your business, and more specifically, to specific products that you wish to get sold fast.
Here are some ways to achieve this purpose:
- Print bold images of the products you wish to highlight
- Include relevant information about the products
For more information about using the best quality mesh banners to print on, check out fencewrap.com.au.
3. Hide The Inside Of A Construction Site
Suppose your construction mesh banners are placed around the construction site of your new hotel, resort, or restaurant. To be useful, construction mesh banners around the site should display an appealing picture of what’s coming, while hiding the inside of the construction site. That way, your site coverings serve a dual purpose, making the expense of putting a wrap around the site worth it.
Generally, one of the main purposes of having mesh banners around construction sites is to hide the site from the general public. That way, it immediately enhances the overall appeal of your construction site. Plus, you wouldn’t want the public to have a glimpse of the construction work on the inside (which can still be messy).
Apart from its functional purpose, maximize the use of your construction banner to announce your grand opening. Give the general public a bird’s-eye view of what they can expect. This will keep the excitement up for your opening day.
Benefits Of Construction Mesh Banners
Using construction mesh banners creatively as mentioned above comes with a host of benefits.
- It Surpasses All Types Of Seasons
When spending money on advertising, the goal is to make advertising equipment last at least until the end of the advertising campaign period. It’s too costly to have to reprint and put up new signage because the ones you first placed weren’t able to withstand harsh weather conditions.
Construction mesh banners are made for the outdoors, so they’re very durable and can withstand rain, hail, extreme heat, and everything in between. It makes for a truly effective and economical advertising method.
- It’s A More Cost-Effective Form Of Advertising
Advertising can make up a huge chunk of business expenses. So, whenever you choose an advertising method, particularly printing, you’ll want to make sure that you’re able to maximize the expense. By using construction mesh banners, you’re able to achieve this purpose.
The mesh banners that you print on don’t merely work as advertising paraphernalia, but add an extra layer of safety to your construction site, too. It helps to avoid construction hazards from hurting passersby, as there’s normally flying debris and dust inside a construction site. Mesh banners are the perfect way to avoid these from causing a nuisance to the public.
Mesh banners are one of the most effective ways for you to get your message across. Many advertisers prefer to use mesh banners because of its proven success in advertising.
If you choose a high-quality mesh banner supplier, you will have banners that can withstand any kind of weather. Because of its design, the wind will easily pass through it, and it’s durable too. Construction mesh banners are worth your consideration for your upcoming advertising campaigns.