Do you gaze longingly at big successful companies? Do you ever think to yourself: ‘I wish I had come up with that idea.’ Yes, that’s right. Ideas like Facebook, Apple, Amazon, Google.
These are titans of industry. They have grown astronomically over the years, and they now occupy the top positions in the global marketplace.
But, believe it or not, once upon a time, these companies were small and humble. They started off in cheap offices. Home garages. Even college dorm rooms.
How did they go from zero to hero? What’s the secret of their success?
Before we dive into the how and why here a few important qualities you need to adopt before you can become a successful entrepreneur:
Being an entrepreneur is all about taking calculated risks. And by taking a calculated risk, it’s about investing only what you can afford to lose in terms of time and money.
How Can Investors Benefit By Investing In Start-Ups?
A start-up is a company that’s still in its infancy. Freshly born. Big dreams. Great potential.
Investing in a start-up gives you the potential to grow your capital and share in its future success as the company matures and expands.
Look at the statistics. Around 99% of successful start-ups will eventually be bought out by bigger companies. The original investors often profit handsomely when this happens.
Could this happen to you? It’s certainly possible if you’re astute enough to invest in a successful start-up idea.
Here’s another obvious benefit. There is little maintenance needed when it comes to managing your invested capital in a start-up. You just have to trust that your money is being used wisely by the management.
Also, most start-ups remain in the private-equity market. This means that you’re a private investor, and you may be shielded from the volatility which usually impacts companies publicly listed on the stock market.
The Downside Of Investing In Start-Ups
Are you already excited? Do you have dollar signs in your eyes? Are you rushing to find a promising start-up to invest in?
Whoa. Hold on. There’s something else you need to know. Sure, start-ups are attractive. They have a unique potential for growth and return. But because of their tiny size and limited liquidity, they also present a huge amount of risk. You will never really know for sure if the start-up will succeed. Their business models are speculative, and because their stocks are not publicly traded, there is little volume to speak of.
It is common for experimental technology to misfire, and for fiscal targets to be regularly missed, requiring even more capital to be injected into the business. The financial pressure is always looming.
In the worst-case scenario, you could actually lose your entire investment.
Contrast this with a big well-established company on the stock exchange. McDonald’s Corp is a good example of this. Its growth is slow but relatively stable, even when you account for the fluctuations of share-price value happening during a regular trading day.
Of course, investing in McDonald’s won’t make you rich in a short amount of time. But it does lessen your risk profile.
Project Yourself As A Leader
As an entrepreneur, you have to lead others. Now, that does not mean that you will have an instant solution to all the problems of the world. Nope, nobody expects you to have solutions to the world’s biggest problems rather what you need to have is a passion and the perseverance to find the solutions. As a leader, it is your duty to motivate others to do the same. As an Entrepreneur, you will have to make a lot of really difficult decisions and there will be always some people opposing your views, but you need to stay firm in your position.
Focus on Value
Do you know what sets you apart from your competitors? Well, it is the value that you maintain and uphold. There will always be someone delivering almost the same quality product or service at a much lower rate than yours. But rather scratching the bottom of the barrel, you need to focus on delivering value. Try to improve the quality of your product and try to maintain a solid relationship with your customers and you will sooner emerge as victorious.
Focus on Innovation
You either innovate or you lose the game. In this age of disruptive innovation, you simply can’t ignore innovation at the workplace otherwise, your business is going to get outsmarted by your competitors. You need to take a close look at your customers’ needs and then try to figure out how you can solve their problems by innovating something new and amazing.
Just because you are an entrepreneur, it does not mean that you will always be correct. You need to pay attention to other people’s views and then try to reach a conclusion. You also need to reach out to your customers and try to get their feedback about their products or service. You need to be open-minded when it comes to embracing fresh ideas.
What Do You Look For In A Company Before Investing?
The higher the risk, the bigger the potential gain. But it also might mean that the potential loss you might suffer is greater as well.
The secret here is to find a good balance between risk and return.
That’s the mark of being a good entrepreneur — sharpening your instincts and exercising good judgement while investing.
Here are common things to look for when investing in a company:
- Which industry does the company belong to?
- What is the company’s profit margin?
- What is the company’s growth potential?
These are the basic factors to watch out for when you’re investing in both small start-ups and large companies.
Many investors use Wealth Morning when it comes to financial analysis. It gives you coverage of the economic and business environment, helping you educate yourself on the latest trends around the world.
It’s all about exploring hidden opportunities in the global stock market — giving you an inside look at companies that are expected to surge and grow in the months and years ahead.
Are you ready to become a successful investor?