Neon signs have been used from the ’50s and during the ‘80s and ‘90s neon signs saw a huge growth in popularity. Businesses, hotels, motels, restaurants, coffee shops, barbers, all used to have a neon sign in their shop windows and the trend did not die out even today. If you are wondering how you can use these neon signs for promoting your business, you are reading the right article. In the text below, you will be able to learn the benefits of neon signs, as well as how you can use them to promote your business. Let’s take a closer look:
The Benefits of Neon Signs and Uses for Marketing a Business
There are various advantages that you can gain from having a neon sign. Some of the advantages include:
1. They Have a Long Life Span
These signs are incredibly long-lasting since they are manufactured airtight which prevents the gas from leaking out. This can help you cut down costs since you will not have to replace the sign.
For extra affordability, you could opt for an LED neon sign.
According to CustomNeon.com.au, these can last up to 5 times longer than traditional glass and they are more energy-efficient!
2. They are Extremely Customizable
According to this website, you can get your custom neon sign in a wide range of designs, shapes, and colors, since they are made from glass tubes. This allows you to choose the design you want to be featured, hence, you can make sure that it will fit the look and needs of your business.
3. High Visibility
As you know, neon signs are luminous, hence, they will attract attention to any business windows, so it will boost your visibility. It will be able to attract the attention of people even in a crowded setting where there is fierce competition. So, you can use it as a marketing tool for attracting more customers to your business.
4. You Can Use Them to Attract More Customers
Various studies suggest that customers are willing to give their attention to neon signs. Consumers look at neon signs to see if the business is closed or open, and once they spot it, they might also spot your products, service, or promotions that you are offering in your shop window. From the second you install a neon sign, you will see an increase in the number of customers you receive.
5. The Simply Bring More Business
Once people see your new neon sign, they will see you as a business that cares about how other people perceive them, as well as a business that cares about how they are represented to the public eye. Since these signs are attention-grabbing and attractive, they can attract and show the reputation of your business. It is a one-time investment that can generate your business a better revenue, as well as a high ROI (Return Of Investment).
The five advantages from this article will allow you to market your business in an efficient way. It will not only attract more customers to your shop, but it will also result in more sales, hence, more money for your business. If you were thinking about installing a neon sign, do not waste any more time and start planning your neon sign design!